Style

How to choose a sports bra?

If you are a fitness enthusiast, you probably already own a sports bra. The right-size sports bra supports the breasts during workouts and physical movement. Sports bras are sturdier than everyday ...

Best Bras For a Small Bust: Our Top 9

Finding the perfect fit is a challenge for petite bust-size women as it is for plus-size women. Comfort, the right fit, push-up, and lift are the features that small busted women look for in a bra....

Best bridal shapewear for your wedding

In addition to saying ‘yes’ to your dream wedding dress, investing in good shapewear will give you extra support on your big day. The right shapewear ensures your wedding dress perfectly contours t...

Bridal Lingerie: Comfort and luxury for your special day

Pre-wedding jitters are real because, well, there's a lot to take care of. Once you find your dream wedding dress, it’s time to shop for the perfect bridal lingerie. Bridal dress and the right brid...

Recommendations and tips for plus size swimwear : Top 7

Don't wear last year's swimsuits to this year's tropical beach vacay. Get yourself a new swimsuit that flatters your curves in all the right places. The best time to do that is now!  We have create...

Super supportive swimwear for a bigger bust : Top 4

Summer is here, and swimming is hands down one of the best summer activities. Finding swimwear that fits your body like a charm is a game-changer. Bra-sized, underwired swimwear with ample support ...

Bras to Add to Your Summer Wardrobe 2025

Summer is here and it’s time to get your comfortable and airy fabrics out of the closet. Most importantly there is no other time like the present to upgrade your bra collection and get out of the “...

Summer Essentials for your bra drawer

Summertime blues are real for women. All the sweat and heat call for a wardrobe revamp especially your lingerie. Flouncy sundresses, spaghetti tops, body-hugging tanks, colorful tees, and crisp whi...

10 Tips From Our Bra Fitting Experts To Know Before Buying Your Next Bra

Planning to buy a new bra but feeling overwhelmed? Town Shop has you covered. Our experienced fitters help you find bras that fit comfortably, feel great, and are truly your correct size. Here are ...

The Delicate Art of Gifting Lingerie

Surprised Gabriella Demartino GIFfrom Surprised GIFs Gifting lingerie is a thoughtful and intimate gesture, and finding the right fit and style makes all the difference. Town Shop’s experienced f...