Style

Romantic vs. Bold: Lingerie to Match Your Mood

Lingerie is the ultimate confidence booster, whether it’s lace, mesh, or silk. The right piece sets the tone for your mood, making you feel effortlessly irresistible. Some of our favorite lingerie ...

Must Have Bras & Bra Accessories For Your Wedding

Congratulations on your upcoming wedding! We know you have a long list of tasks, so we’ll keep this brief. While choosing the perfect dress is crucial, what you wear underneath matters just as much...

Comprehensive Guide To Buying The Best Minimizer Bras in 2024

Fuller-chested women rely on the effectiveness of a quality minimizer bra. These bras provide comfortable compression to reduce bust size and minimize bounce, all while maintaining a stylish look. ...

Swim Guide: 2024

Hey, beach babes and poolside posers! Are you craving some sun, sand, and maybe a sleek one-piece bathing suit? Well, guess what? It's time to free up your calendar because swimsuit season has arri...

5 Best Bras You Can Buy That Come Without an Underwire

Ready to upgrade your bra game to a whole new level of comfort? You're not alone! While traditional underwire bras have their perks, many women are discovering the unmatched freedom and ease of bra...

Celeb Approved Swim Trends 2024

Hey there, sun seekers! Ready to dive into summer style and rock your favorite one-piece swimsuit? Well, hold onto your sun hats because the hottest swimwear trends are making waves, and guess who'...

From Frustration to Fabulous: Mastering Bra Shopping for Small Bands and Big Cups

Ladies, let's talk about something many of us know all too well – the struggle of finding the perfect bra. And not just any bra, but small band large cup bras. It's a challenge that often feels lik...

5 of the Best Designer Beachwear Looks to Rock this Summer

The sun is blazing, and as the days grow longer, the temperature’s also getting higher, which means it’s the perfect time to visit the shore or hit the pool! While picking the right sunscreen may b...

Town Shop’s Underwire Sports Bra Collection: Our Top 6

A new, stylish, and supportive sports bra might be just the motivation you need to get back to your fitness routine. We are here to help you find one for all your different needs, whether it is - y...

Everything you need to know about push up bras (and our top 5 recommendations)

Owning a good bra is like being in the perfect relationship. It is always there for you, it lifts you up, and it makes you feel good about yourself. Push-up bras have become a must-have wardrobe e...