Filters
Paula Swimwear combines Scandinavian design with exceptional craftsmanship to create luxury swimwear that celebrates confidence, comfort, and effortless style. Founded by Stockholm-based designer Paula Malm, the brand is built on the belief that a swimsuit is one of the most personal garments a woman wears. Every collection features thoughtfully designed one-piece swimsuits, bikinis, tankinis, and beachwear crafted from premium fabrics with flattering fits and timeless silhouettes. Inspired by the joy of summer and designed to help women feel their best, Paula Swimwear blends modern elegance with lasting quality. Since its launch in 1996, the brand has earned international recognition for its sophisticated designer swimwear, offering versatile styles that transition seamlessly from the beach to the pool. Discover Paula Swimwear for beautifully crafted women's swimsuits that deliver confidence, comfort, and effortless sophistication for every getaway.