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Must Have Bras & Bra Accessories For Your Wedding

Congratulations on your upcoming wedding! We know you have a long list of tasks, so we’ll keep this brief. While choosing the perfect dress is crucial, what you wear underneath matters just as much...

Summer Essentials for your bra drawer

Summertime blues are real for women. All the sweat and heat call for a wardrobe revamp especially your lingerie. Flouncy sundresses, spaghetti tops, body-hugging tanks, colorful tees, and crisp whi...

10 Tips From Our Bra Fitting Experts To Know Before Buying Your Next Bra

Planning on get a new bra but feel overwhelmed about how to choose the best bra for your body? Town Shop has you covered! Our experienced fitters will help you! Town Shops experienced fitters are h...

How to choose the best plunge bra for you?

A woman's lingerie collection is her prized possession. When it comes to bras, a good mix of different styles is a must to rock all kinds of outfits. A deep plunge bra is one among the many must-ha...

Town Shop’s Underwire Sports Bra Collection: Our Top 6

A new, stylish, and supportive sports bra might be just the motivation you need to get back to your fitness routine. We are here to help you find one for all your different needs, whether it is - y...

A New Mom's Quick (Yet Complete) Guide to Buying a Nursing Bra

  A New Mom's Quick (Yet Complete) Guide to Buying a Nursing Bra Pregnancy is a special and magical time as your body changes and your new baby grows and develops. During this time, it is imp...

Why Every Woman Deserves a PrimaDonna Bra: Luxury Support for Every Curve

When it comes to lingerie, very few brands can claim a legacy of both style and substance like Prima Donna. Established in 1865, Prima Donna has spent over 150 years redefining what luxury lingerie...

From Frustration to Fabulous: Mastering Bra Shopping for Small Bands and Big Cups

Ladies, let's talk about something many of us know all too well – the struggle of finding the perfect bra. And not just any bra, but small band large cup bras. It's a challenge that often feels lik...

Bras You Can’t See (But Can Always Count On)

When summer arrives, so do lighter fabrics, breezy silhouettes, and a wardrobe dominated by whites and pastels. While these styles are a seasonal favorite, they often come with one tricky question:...

Comprehensive Guide To Buying The Best Minimizer Bras in 2025

Fuller-chested women rely on the effectiveness of a quality minimizer bra. These bras provide comfortable compression to reduce bust size and minimize bounce, all while maintaining a stylish look. ...

Best Bras For a Small Bust: Our Top 9

Finding the perfect fit is a challenge for petite bust-size women as it is for plus-size women. Comfort, the right fit, push-up, and lift are the features that small busted women look for in a bra....

5 Best Bras You Can Buy That Come Without an Underwire

Ready to upgrade your bra game to a whole new level of comfort? You're not alone! While traditional underwire bras have their perks, many women are discovering the unmatched freedom and ease of bra...